Friday 31 January 2014

Working On Line

Did you know that 90% of people trying to make money on line never succeed, have you ever wondered why, well one of the main reasons is that they do not take it seriously when you try and make money on line you have to dedicate yourself to it and treat it the same as any business because that is exactly what it is. There are no quick fixes no silver bullets just work and tears, the same as any business and as with any business it takes time to build and that's once you have your website up and running, you have to have an attractive and informative site that you can drive customers to and get them to covert to paying customers.

Then you have to drive the right traffic to your website. It's not all abought money either you have to give them something of value to make them give you their email address, so that you can build a list so that in the future you can offer products of value. So do you still feel that marketing on the internet is for you, if so you can get all the tuition you require by

Wednesday 29 January 2014

Text Message Marketing

Text message marketing is new it is a simple and effective way to communicate with your customers and get new customers it is a effective way to contact your customers



Sunday 26 January 2014

Forum Marketing or Getting Sign Up's From Forums!







To achieve any kind of success on line you must have a list, and all your advertising must be geared to this end, without a list you will never make money on line, as your list grows you will find that it is the most valuable tool to any on line marketing. Once you start your list you must treat it with the up most respect and nurture it, because you will be able to market to that list year after year, but that doesn't mean that you should abuse the trust that your subscribers have put in you by giving their e-mail addresses, the secret is to build a relationship with your list and not to keep pushing products that are clearly not wanted, as time goes by you will find out the sort of products that they are looking for to enhance their business. One way of doing this is to keep in touch with the forums on your particular niche.

Forums are a great source of information for any niche, you can find out what peoples concerns are and what their need might be, and on forums you can also build a relationship with the right people
the people within your niche. So needles to say this is a good place to get traffic to your website, you can maybe answer questions that people are concerned about, and put your own questions there for answers, forums can be fun as well as a good way to get aspiring sign up's if you get involved you will be surprised how well you can do.

There should be on every forum a place to put a signature, when writing your signature make sure that it stands out make it as bold as possible. On some forums you might find that you can not place a signature until you have participated for a while, but if you abide by the rules you should have no trouble. The thing with forums is that you are communicating with a captive audience so you do not have to work hard to convince any one. When you first join a forum make sure that you introduce yourself, do not go straight in and subscribe, another good tip is always try and over-deliver if you are answering a question give all the details and add more if you can, use similes and evoke curiosity
people like that sort of thing. But above all be positive never never be negative, you will find negative people on there always ignore them never get involved let them take their anger out on someone else.

So to conclude forums can get you traffic if you stick to the rules and they can also be fun.


Wednesday 22 January 2014

Using Newsletters To Get Traffic

From the desk of Ian Read Writing newsletters might seam a lot of work but the results can be dramatic, writing a short report once a week can reap benefits, I know that it will take time to produce a news letter but what it gives is leverage it might take a day or may be two to complete say ten pages it is a very powerful thing to do because not many people do it, and once completed you have it for good Give the news letter a exciting name one that will make prospective sign up's open the letter, news letters can go viral if written well they can be passed between perspective customers either by email or social sites like facebook and twitter, if you put a opt in box on the bottom of the page to get people to opt in then you can see what that will do for sign up's. It might seem daunting if you have not written any thing like this before do not worry, where do I get my my content from? I can here you say how do I know what to write. Well I don't know about you but I find it difficult to retain information, so what do I do, as I am finding out things about my particular niche I tend to write it all down either in a pad or on sticky notes, and before you know it you have got enough information to write a news letter, there are forums that you can look at forums are very powerful full of information people are always asking questions there and if you can answer those questions in your news letter then you know that you have struck gold get content from there your readers will always be interested, or perhaps you might not need to do this maybe you know enough about your particular niche that you do not have to do it this way and that is good, but no matter what sort of niche you are in there is always something new coming along, so write down every thing about your particular market you never know when you will need it for you news letter, because if you find it interesting then you can bet that others will as well. As I mentioned earlier it will take a while to complete your news letter but once it is done you need not visit it again, the is all bought working smart not hard, perhaps you may find that writing a newsletter is not for you then this is fine, there are scores of other ways to get traffic this is just one way.

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Wednesday 15 January 2014

Knowing Search Engines


There are two ways of getting traffic with search engines, known as SEO search engine optimization.
One is paid entry and the other is free, paid entry in google is usually on the right hand side and the advertiser pays per click so every time someone clicks on his advert he has to pay, the amount that he pays depends on the popularity of the key word he uses, the more popular the key word the more the advertiser pays this can run out quite expensive unless you know what you are doing, this is where good key word targeting comes in.

The other way to get ranked on google is the free way, by doing things like article marketing, forums, blogs etc. etc. this is the way to do it if you have a small budget because it costs nothing
but your time and like all things in life this depends on the time you have to put into it.
The way that you get rated when you do not pay is that google crawls each page and not per website
a website could have several pages and google rates them all,so the more you raise your profile on the web, by writing articles doing blogs answering forums and so on then the more likely you are to get rated on google this way is called organic.
It is interesting that the paid adverts on the side are clicked on much less than the organic results and the percentages are amazing the paid adverts only get around 2 to 4 percent while the organic
results get around 30 to 40 percent the rest of the clicks go to the paid adverts at the top of the page.

So what is google looking for, well google is looking after it's customers, and the first thing it looks for is content google loves content and if you have good content then google will love your website,
the next thing it likes are backlinks these are links to your website google is really looking to get everyone to link together that's why it is called a web that's the reason.


So if you have a squeeze page it will never get to page one on google, so how to get a squeeze page rated, well the way is the way I discussed above by writing articles, blogs etc.


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Tuesday 14 January 2014

What is duplicate content.

There is a vast misunderstanding about duplicate content, most on line marketers do not understand what it is and some get it completely wrong and think that if they write a article and publish it then that's a end to it and off they go to write another, but that is not the end of the said article nor should it be.

So what exactly is duplicate content, you can write a article and it can be used more than once in fact it can be used over and over again and google will still crawl it and rank it regardless of how many times you use the article.

You can find this out for yourself if you take a paragraph from a popular marketing write up say a lap top computer or a mobile phone and place it in google search engine with speech marks at each end of the paragraph, when you are taken to the directory page click on any of the top entries and you should find the same paragraph in their write up, so you see that is not what duplicate content is, because if it was then it would not show up anywhere else because google would have not rated it.


So if that is not duplicate content then what is duplicate content you might ask, well duplicate content is when you place the same content on the same website ie on different pages but on the same website, therefor google will totally ignore the second page and only rate the first page, so when duplicate content is mentioned it dose not mean that you can only use the article that you have worked to produce once but it can be used in articles, blogs and on websites but to a degree, some article directory's will not take content that has already been published, this also applies to some blogs so always look at the conditions first.
                                     


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Friday 10 January 2014

Improve your conversions by 200%

By Michael Fleischner
Do I have your attention? Anyone trying to make a living online is interested in one thing, improving conversions. As an Internet marketing veteran, I’ve seen plenty of web sites and blogs miss one their biggest opportunities for growth. The answer is actually quite simple, making the most of your list.
Maybe you have your own email list of fifty-thousand names or more. Perhaps you have a small list of just a few dozen prospects who have emailed you questions or comments. Regardless of where you begin, having a list is only part of the equation. The most successful marketers I know utilize their list in a variety of ways to build relationships and sell products that are a win-win for both buyer and seller.
The first way to utilize your list is through an auto responder sequence. If you’re not using an auto responder, I advise you to search for auto responder services online. Popular services like Aweber only charge around twenty dollars per month, allowing you to send unlimited messages. These messages should position you as an expert, provide purchase ideas, and continually provide value.
The second way to use your list effectively is to provide pre-notification of product launches. There are many super affiliates that use their list in this manner, generating tens of thousands of dollars per month. Once you know of an affiliate product being launched within a six to eight week period, map out a pre-launch communication plan that reaches out to individuals prior to launch. This may include access to product information, downloads, videos, etc., to build anticipation around launch day. When launch day comes, create a sense of immediacy and scarcity – purchases will ensue.
The third way to leverage the power of your list is through referrers, building an even larger list that you can communicate with. Are you asking those who sign up for your list to refer your company, products, or services to others? Make your emails easy to forward and encourage referrals. This is a great way to reach individuals who are more likely to value your content and accept your offers.

The final method for leveraging an email list is to communicate on a regular basis. Your auto-responder sequence should integrate a series of messages spread out over time. By continually staying in front of your list and utilizing the content that you have to provide value, these individuals will stay engaged and have a higher propensity to purchase from you.

The time to start building your email list is now. In parallel, be sure to focus your energies on leveraging that list using the proper techniques. Having a great list is fine but unless you utilize it properly, you’ll never see the true value inherent in the list itself.
Michael Fleischner is an SEO consultant and author of SEO Made Simple, revealing strategies guaranteed to improve search engine rankings. Learn more about Michael's hands-on SEO training program, Internet Marketing Forum, and SEO consulting at MarketingScoop.com or contact him via the Marketing Blog at http://marketing-expert.blogspot.com.
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