Traffic is what most marketers have
most trouble with, once you have a website up and running getting
customers to your door is not easy, ok you may get them there but
getting them to buy is another problem, even if you give away
freebies such as reports and ebooks do they think that there is some
kind of catch thinking that maybe if they sign up for a freebie that
some how this commits them to a purchase, when in fact in most cases
most marketers want to help that customer because once he or she
signs up to your list it becomes your responsibility to look after
that customer and not to keep bombarding him or her with products for
sale instead send things that might be of interest to them and make
your sales secondary.
Having a friendly relationship with
that customer is much more beneficial to both parties, and will in
fact help massively with your sales, and you will also have a
customer for life
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